As a Seasoned Medical Reporter Bids Adieu, A Look at Trends Affecting News Coverage
By Carla Harrington Over the years we have spoken with many reporters covering stories involving...
Could Google+ Hangouts Change the Way We Handle Business Communications?
As Google+ has grown substantially in the social-sphere since it’s original launch, it still...
Taking Stock: Do’s and Don’ts for Using Stock Photography
By Sue Carrington Planning a new website for your organization? Looking to freshen up your...
Digital Advertising Considerations for a Measurable Impact
We’re seeing increasing demand for digital advertising. Why? It’s measurable, and publications...
Advertorials: Matching the Message to the Media
By Carla Harrington At least one good thing came out of the hoopla over the Church of Scientology...
Leveraging Business with LinkedIn
So you’re on LinkedIn and you’ve added in your work history, skills, and current place of work....
Has Social Media Killed the News Release?
By Carla Harrington In an age of social media, multimedia, and 24/7 news cycles, who needs news...
Good People and Award Winners, Too!
One of the many things I am sincerely grateful for besides having nice clients is also having...
Your Voice for the New Media: “Business Casual”
By Sue Carrington Business blogging. Everybody’s doing it. That’s because it can bring huge...
Print Still Has a Place in the Marketing Mix
Track Promotions To See What Really Works Print. Digital. Mobile .… So many options! What’s the...