First Impressions Are Likely to Occur in Social Media
By Lindley Estes It used to be that the reception area of a business set the tone. The greeter,...
Coronavirus Crisis Communications Checklist
Susan Carol Creative is looking through the coronavirus lens with constant refocusing. Today, it’s more important than ever to be careful and thoughtful in communications, and to consider where and how messaging takes place.
How to Create Trust in an Omni Channel World
Rely on a team with 30 years of experience to find and maximize every opportunity By Susan Carol...
Susan Carol Creative Adds Marketing Leader to Agency Helm– Colleen Daly-Tinkham formerly with Key Equipment Finance
FREDERICKSBURG, VA, Sept. 11, 2019--Colleen Daly-Tinkham joined Susan Carol Creative’s senior...
Branding Tips for Equipment Leasing & Finance Executives
NEFA Newsline Article PDF Corporate branding may not be rocket science, but many companies still...
The Media
By Susan Carol It is disturbing when people refer to “The Media” as if it is a single...
Don’t Just Sell. Influence.
By Carla Young Harrington We were approached on a beach in Cape Cod years ago by a man...
Digital PR in 2017 Must Create Both Personality and Credibility
Public relations professionals are re-inventing themselves if they’re still in business, but their...
Different Generations Working Together Can Stimulate Cultural Changes Needed to Boost Business
The work environment is constantly changing and evolving in our society and employers must find ways to alleviate stress caused by transitions, changes, and updates to a variety of systems in the workplace.
Busting the Myth that Social Media Marketing Is Free
It’s a myth that social media is free.