One of the many things I am sincerely grateful for besides having nice clients is also having wonderful associates whom I enjoy and admire. Being able to interact each day with people I really know, like and trust makes a huge difference personally and professionally. I wouldn’t be in business without them.
Some have proven themselves also to be award-winning talent – for example, Peter Buttecali, our partnering creative director and executive producer, who leads the print and digital design team at Woodpile Studios. Pete’s team recently won an annual Webby Award in a government category for their interactive online feature, NASA Home and NASA City. Their work produced an entertaining and accessible tool for educating the nation about the public benefits of critical scientific breakthroughs, technological advancements and product innovation, which resulted either directly, or in part, from NASA research and development conducted for space exploration. Awards in the past were earned for logos, print design and advertisements. See the complete list at http://www.woodpilestudios.com/recognition/.
Sue Carrington, a seasoned, versatile and highly creative writer, earned an award from the Ernst & Young Shine Program for her writing and creative work on New horizons, an annual publication for the U.S. health-care industry. The program recognizes EY publications worldwide that are creative, strategic and inspirational. While an associate with our agency for 13 years, Sue has also maintained her own long-standing account with EY. She is also among our bloggers for PR Buzz and was recently “trending” on Twitter for her entry about finding a voice for the new media.
Another writer, Susan Hodges, had to compete to enter a two-year program for a Certificate in Creative Nonfiction Writing from the University of Chicago’s Graham School of Continuing Studies. She was one of only two writers who completed the two-year program of study. The program has selective admission, with up to 10 applicants accepted each semester in each of the four writing areas (fiction, nonfiction, the novel and poetry). “Our Creative Nonfiction program class began with five writers, but dwindled to two by the time we graduated,” Susan reported. She writes regularly for a number of industry magazines in equipment finance, insurance and trucking, as well as for SCAPR clients.
Ironically, in the early days of our agency, some of our first assignments for such corporations as Bell Atlantic and GE included entering their communications projects into award programs; we helped them find the competitions and win some of them. This is something we enjoy doing for clients. It’s a pleasure to shine the light on success!
