How Green Can a PR Firm Be?

We’ve been in business since 1989 as a virtual agency serving clients in North America and Europe with a focus on delivering top quality work most efficiently. We were on what we used call the “Information Highway” well before most people had discovered the Internet. Thus, our 10 to 12 associates usually were able to avoid routine commutes on the gas hogging Interstates around Washington and other major hubs for 20 years.

In that same time period we have consumed far less paper and each of us only needed to reserve a room in our homes that was going to be heated or cooled anyway. While we have always kept current with technology, we have recycled computers by donating them to charitable organizations or passed them to our children for their school work.

We were doing what was good for the environment long before there was a social push for this. But that is just part of our culture. We’re a PR agency that is frequently acting in ways that are only noted in the news as trends much later. That’s pretty green. What about you?

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Susan

About Susan

Susan Carol, APR, founded the full service public relations consulting firm, Susan Carol Associates Public Relations, Inc. in Virginia, in 1989. More recently, a new division was launched at www.healthindustrywriters.com to focus on one of the key niches of our agency. Our niches are technology, finance and healthcare where there is constant innovation and news. This provides the basis for stories we can develop for our clients in new or traditional media and for digital marketing channels. We are masters in content management, branding and public relations, always guarding our clients' reputation, the top priority of PR.

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