Susan Carol Associates Public Relations, Inc. (SCAPR) is a full-service consulting firm specializing in developing and executing marketing and communication plans for business-to-business clients. Our seasoned professionals focus on marketing strategy that establishes valuable relationships, while guarding and developing corporate brand and reputation. Our corporate communications and Web consulting help stimulate business opportunity and positive recognition.

SCAPR clients include multinational corporations and publishers, trade associations, consulting firms and expansion-stage companies primarily involved in technology, healthcare and finance. Since 1989 we've helped our clients reach critical business audiences through such major news media as CNN, The Washington Post, The New York Times, Forbes, BusinessWeek, The Wall Street Journal and Reuters News Service; and we frequently place articles in trade publications and online. Additionally, we secure speaking engagements, and produce corporate newsletters and Web sites that reach your target audience.

We understand the importance of messaging and have over the past 20 years established a network of writers representing a wide variety of styles. We can quickly match someone to your editorial needs. We also have partners in design and advertising who have proven talent and professionalism.

Clients have included GE Information Services (GE GlobalXchange), Inc. magazine, TechBooks, the Monitor, Euromoney, Equipment Leasing Association, The Alta Group and Blue Water Capital.

We are affiliated with the Equipment Leasing and Finance Association, the Public Relations Society of America and the Fredericksburg Regional Chamber of Commerce.